White label
Sell the programme, not the platform work
Evaluation programmes are won on marketing and rule design, not on who built the engine. This gives you the programme under your brand and leaves the running of it with us.
Where traders browse and buy, on your domain in your design.
Progress against targets and limits, shown the way you describe them.
Your terms, your wording, versioned per programme.
Sent from you, at the moment they happen.
See it live
The rule schedule your storefront sells against
Targets, drawdown tiers and payout terms rendered as a schedule a trader can check before buying, not just before breaching.
Against the turnkey package
Three things that decide which one you want
Turnkey builds it, white label runs it
The turnkey package hands you a programme to operate yourself. This one keeps the operation with us, which suits a firm whose strength is marketing the challenge rather than administering it.
You can be selling in weeks, not quarters
Nothing has to be scoped from scratch. Configuring targets, drawdown, phases and payout terms is a session, not a project, because the engine already exists.
The obligation is still yours
We run the platform and enforce the rules. The capital behind a funded account and the payout promise attached to it remain your firm's, and no software arrangement changes that.
What you configure
Four parameters, and the second one matters most
Targets and phases
One, two or three phases with independent targets per phase.
Drawdown definition
Balance or equity, trailing or static — the parameter traders actually compare.
Breach handling
What happens at the limit, applied automatically and recorded.
Payout terms
Split, cycle, thresholds and approval steps, visible to both sides.
What is underneath
The products this is built on
FAQ
Prop trading white label: common questions
6 short answers to what teams ask before a demo.
Who operates it. Turnkey hands you the programme to run yourself; here we run the platform and you run the business. The rules, the branding and the commercial terms are yours either way.
No. The storefront, dashboard, rule documents and every notification carry your brand. Our name appears in our contract with you and nowhere a trader can reach it.
You do. A funded account is a payout obligation your firm has taken on, and that is not something a white-label arrangement transfers. We enforce the rules and calculate the share.
Yes, with different targets, phases, drawdown definitions and payout terms. Each trader is held to the rule version in force when their evaluation started, which removes an entire category of dispute.
How evaluation programmes are treated varies by jurisdiction and is changing in several of them. That is a question for your counsel before it is a configuration question for us, and we would rather say so than imply otherwise.
The evaluation has to run on an account we can observe so the trade record is complete. That can be our terminal or an integrated third-party platform, but not an account we have no view of.
Still have a question?
A specialist will answer it directly, with your set-up in mind.
Ask a specialistBring the rules you have in mind
Targets, drawdown definition and payout terms. We will model them against real trade records before you publish them rather than after.